The way to market anything is get people to talk about it. People are starving for something fresh all the time. When an idea is fresh we see it. It becomes a new thing to add to our idea base for what is possible. Saying anything is possible is ok but seeing something demonstrated is a million times more inspirational. When we see a new idea, we all have an ahha moment. It gives us hope that we too can expand beyond what we already think is possible. That is why the Soap Lake Lava Lamp is so important to do. It is the impossible realized and I know that on many levels people would be inspired to conquer their surroundings and step out into the realm of the impossible.
The Soap lake Experience
It is so hard to describe Soap Lake to someone . It is a small town with just a short downtown area. There is hardly any shopping to be had there, Yet the arts seem to be thriving. They have a paid for remarkable theater where they do musicals and show films that have sold out shows time after time. The gallery is well attended and tons of artist are moving there. The energy is electric in this place and everybody loves it so much when they live there or buy a vacation place. It really is the best of both worlds. You get lots of things to do and a tremendous community to be with, while you get the open spaces and the vast sky to live in. Just as the water in the lake is unique, so is the town.